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Renting furniture for home staging: How it works
Most homeowners have never been involved with renting furniture for home staging, and even many seasoned real estate agents have never dealt with it. At my Toronto staging company, when we talk about...
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How to stay out of court: Common real estate law mistakes
Avi Rosen, a 40-year veteran real estate broker and a paralegal who specializes in real estate law, recently interviewed Toronto real estate lawyer Martin Rumack, who wrote Legal Responsibilities of...
View ArticlePricing an investment property to pass the financing clause
Sales reps generally agree that financing is the No. 1 reason real estate transactions fail. Why do lenders refuse to approve a loan even when the buyer and seller both agree on a purchase price?...
View ArticleGiving thanks to our imperfect world: Nine green real estate tips for...
As we express gratitude for the light in our lives this Thanksgiving, perhaps we should also take a page from the Japanese viewpoint that finds joy in imperfection and send a little nod to the beauty...
View ArticleCheck your ego at the door: The importance of controlling your confidence in...
To make it in real estate, and by “make it” I mean be a success, not just eke out a living, there are two things you need more than anything else: an inflated ego and the ability to keep it under...
View ArticleThe benefits of adding an arbitration clause in real estate contracts
You or your clients are vulnerable without an arbitration clause in your real estate contracts. It could prove disastrous for your deal and devastating for you or your client. Contracts are relatively...
View Article9 essential email campaign ideas for real estate agents
Part of being a real estate professional is meeting a lot of people with a lot of different motivations. When you’re putting together your email marketing strategy, you want to make sure each campaign...
View ArticleSocial media recruiting: 3 useful tips for real estate recruiters and brokerages
Recruiting is the most important thing to your business. Yet it’s the one thing that most brokers put off until it’s too late. Social media is often overlooked by brokerages as a recruiting and...
View Article4 steps to finding your personal success formula
There are two kinds of salespeople: 1) Those who actually sell their product by creating value in the eyes of the customer; 2) Those who do business by discounting their price because they are either...
View ArticleBruce Keith: Three ideas on sales efficiency
Bruce Keith discusses sales efficiency in this video. In your business, find the things that are “clogging up” your office. Old leads, old debt, other things that are the “underbrush” getting in the...
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